small business Archives » The S3 Agency

5 TIPS ON HYPERLOCAL MARKETING

Hyperlocal marketing can work for businesses of all sizes, but today I’m concentrating on the single-location retailer who relies on foot traffic to stay in business. You need immediate attention in an immediate area – and that’s what hyperlocal marketing can provide. Here are some...

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IT’S RIGHT IN FRONT OF YOUR FACE

In a time when big-box chain stores selling 50-gallon drums of mayonnaise has become quite the norm, I always like to see small local businesses being appreciated. When photographer Olivier Parnet set out to showcase the epitome of a blossoming local economy on eclectic L'avenue du Mont-Royal in Montreal,...

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Branding in the New Economy

Forget the recession – this is the new economy. At least that’s how small businesses should be thinking when it comes to their brands. There has never been a more important time to stand apart from the competition and highlight your USP (unique selling proposition)...

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