THE PERILS OF THE iPHONE BABYSITTER
Remember Viewmaster? That toy invented back in 1939 that allowed kids to pop circles of images into it and view those images one by one with the press of a lever on the side? This retro-cool toy has just given parents a brand new reason to love its innocence via a new commercial. The ad shows quickly and clearly that a smart phone – the game app-filled device many parents pop into kids’ hands as a default babysitter – can allow little ones unwanted, non-G-rated insight into Mommy’s or Daddy’s personal life. It’s a great ad that practically doubles as a public service announcement. Thanks for sharing your 20/20 vision, Viewmaster!