Denise Blasevick, Author at The S3 Agency

The Decline of Print: What Does It Mean for PR?

The Form May Have Changed, but the Storytelling Remains the Same These days, print media – magazines, newspapers, even books – no longer make up a significant portion of many of our beach bags, suitcases, or even briefcases. It should come as no surprise, then, that...

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All Hail the Return of Creativity!

Creativity Is Back, Baby. If you're in the advertising business, you've been hearing about the comeback of the "big idea." Yes, creativity is back! Why? Because in recent years, marketers have been data-obsessed – and understandably so. Never before have ad agencies been able to get...

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How Bold Is Your Brand?

I'm not talking Nike bold here. That's off-the-charts bold. My question to you is: do you really want your brand to stand out? Or do you just want to increase your share a little? These are very different objectives. Brands that just want to do a...

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Now Hiring: Digital Designer

[caption id="attachment_57989" align="alignnone" width="300"] The S3 Agency seeks to add the next great member to our talented team![/caption] The S3 Agency seeks to add our next great team member: a humble digital design genius with 3-5 years of relevant agency experience to satisfy the demanding needs...

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Thought Leadership Begins with T…

Fancy Some Thought Leadership in your Cuppa? Tetley, the beloved British tea brand that's been a household staple since before the Queen Mum took the throne, continues to stay current with authentic thought leadership that appeals to today's tea drinker. Their recent Royal Wedding campaign across...

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When Your Brand Name Is Good Earth…

You've Got a Certain Responsibility to Live Up to your Brand Name Good Earth Tea. Great tea. Great name. And with that name comes great responsibility. Fortunately for us, we have the pleasure of helping this awesome artisanal tea brand live up to its name. Especially with...

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